An all-in-one Digital Health Companion

Making Africans Healthier & Happier

COMPANY

Medlyfe

ROLE

UX Designer | Brand Designer

EXPERTISE

UX/UI Design| Brand Design

YEAR

2024

An all-in-one Digital Health Companion

Making Africans Healthier & Happier

COMPANY

Medlyfe

ROLE

UX Designer | Brand Designer

EXPERTISE

UX/UI Design| Brand Design

YEAR

2024

An all-in-one Digital Health Companion

Making Africans Healthier & Happier

COMPANY

Medlyfe

ROLE

UX Designer | Brand Designer

EXPERTISE

UX/UI Design| Brand Design

YEAR

2024

Project Description

Medlyfe is an all-in-one digital health companion that connects users to licensed health practitioners, updated and secured medical records, and AI-integrated smart tools to help them live healthier and happier lives—anytime, anywhere.

The journey to Medlyfe started when the founder underwent a surgical operation, All was well until another surgery was required, then she discovered her hospital card, which gives her access to her medical reports and history, was missing.

Timeline

For Branding:

The research to logo development stage took 2 weeks. The finalization of colours, fonts and mockups took a week.

For UI/UX Design:

The research to the high fidelity prototype took 12 weeks. The finalization of colours, fonts and mockups took a week.

Background

Medlyfe is a fresh concept, and there was no initial version of the app or website. This required thorough user research, clinic appointments, and virtual meetings with over 12 medical practitioners.

Process

This category details the step-by-step approach taken during Medlyfe's project, including research, planning, design, development, testing, and optimization phases.

Research and Planning

Conducted market research to identify existing medical records, clinical appointments, health sensitization challenges, and user preferences. Defined target audience segments and outlined key features based on user needs and market trends.

Design & Prototyping

Created intuitive user interfaces and interactive prototypes. Iteratively refined designs based on user feedback to enhance usability and visual appeal.
Prioritizes feature designs based on user feedback and functionality feasibility.

User Personas

Competitive Analysis

Site Map

Solution

Medlyfe app offers a seamless user experience, allowing users to effortlessly chat with licensed health practitioners, update and secure medical records, schedule clinical appointments, and visit the pharmacy all from the comfort of their homes or offices.

Personalised Health Insights
Analyzes patient data (vitals, habits, medications) to deliver real-time, tailored health tips and recommendations

Secured Medical Records
Records are kept up-to-date, confidential, and only accessible to your next of kin

Telehealth Consultations
Users can connect with experienced doctors and specialists anytime via our secure chat and video platform.

Results

Personalised Health Insights
The personalized health insights led to a 20% increase in daily user within the first 3 months of launch.

Personalised Health Insights
The personalized health insights led to a 20% increase in daily user within the first 3 months of launch.

User Satisfaction
Post-design surveys showed a 40% improvement in overall satisfaction in Medlyfe services due to the app’s tailored experience.

Engagement
30% of users' chats were tailored toward specific health concerns, which resulted in early diagnosis of health conditions.

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